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Scopely Acquires Niantic's Gaming Division for $3.5B

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Business X
May 10, 2025

Hey Edge Builders, As the UEFA Champions League approaches its climax, the tournament isn't just about football glory; it's a significant economic engine. Broadcast rights have soared, with tech giants like Amazon and Apple vying for exclusive streaming deals, reflecting the shifting landscape of sports media consumption. Sponsorships are more lucrative than ever, with brands leveraging AI-driven personalization to engage fans globally.

"In times of change, the learners inherit the earth."
— Eric Hoffer

Let’s dive in.

MARKET

(Source: Yahoo Finance)

*Stock data as of market close, cryptocurrency data as of 6:00pm ET. Here's what these numbers mean.

  • Markets: Stocks fell yesterday as investors await news from the trade talks between the US and China (more on that below) with the impatience of the last person in the hourlong line at a bakery whose pastries have gone viral. One notable exception: Lyft, which soared after the ride-hailing company upped its share buyback plan and said consumer demand is holding strong.

Breakthroughs 

U.S.-U.K. Trade Deal Signals New Era

The U.S. and U.K. have finalized a trade agreement, reducing tariffs on British car imports and opening U.K. markets to U.S. beef and ethanol. The deal brings relief to the U.K.’s auto industry and resets transatlantic trade ties.

BUSINESS TRIVIA BREAK
Which company famously started in a garage and later became the world’s first company to reach a $1 trillion market cap?

A) Amazon
B) Apple
C) Microsoft
D) Google

👉 Scroll to the bottom for the answer.

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MERGER WATCH

Scopely Acquires Niantic's Gaming Division for $3.5B

(Source: Scopely)

Mobile gaming company Scopely is set to acquire Niantic's gaming division, including hits like Pokémon GO, Pikmin Bloom, and Monster Hunter Now, in a $3.5 billion deal. This acquisition brings over 30 million monthly active players and more than $1 billion in 2024 revenue under Scopely's umbrella. The move strengthens Scopely's position in the mobile gaming market and expands its global reach.IMAA Institute

Why it matters:

  • Consolidates popular AR titles under one company

  • Expands Scopely's user base and revenue streams

  • Signals continued investment in mobile and AR gaming

GLOBAL SHAKEUPS

India Proposes Major Tariff Cuts to Secure U.S. Trade Deal

India has offered to reduce its average tariff gap with the U.S. from nearly 13% to under 4% in a bid to finalize a trade agreement and avoid potential U.S. tariff hikes. In exchange, India seeks preferential access for key exports like textiles and agricultural products, as well as full tariff exemptions on its exports. An Indian delegation is expected to visit the U.S. later this month to advance negotiations.

Potential outcomes:

  • Enhanced market access for Indian exporters

  • Strengthened U.S.-India trade relations

  • Influence on global trade dynamics

✅ TRIVIA ANSWER

B) Apple — Steve Jobs and Steve Wozniak started Apple in a garage in 1976. In 2018, Apple became the first public company to reach a $1 trillion valuation. Not bad for a garage project.

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Stay sharp,
BusinessEdgeX